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Practical Tips for Creating AdSense Websites to Make Money Online

June 17th, 2008 Posted in Google, Tips | No Comments »

Google Adsense is still one of the most reliable and efficient pay-per-click advertising programs for web publishers to make money on the web. This is because Google has continuously created new features for AdSense and changed the AdSense program policies to ensure the quality and effectiveness of the program.

The web publishers will be able to display content-targeted AdSense ads consistently on their websites and earn a steady income from the ads. The good thing about AdSense is that almost all the technical work is done by Google; the webmasters only need to plan and optimize carefully in order to make their sites compatible with the Google AdSense contextual ads.

Below are some of the tips for building a niche site to effectively make money with Google AdSense ads:

Focus on Publishing Quality Content
Plain content wouldn’t do any good for your niche Adsense site. You need to provide quality and unique content. The kind that your visitors are looking for.

The content will help your readers or entertain your readers and attract other site owners to link to you. The key factors to quality content are relevancy and value.

Setting up a niche website with some content only isn’t enough. Your site has to publish good and helpful content consistently. So, it is necessary to polish up your writing skill and do research on other articles to get good content ideas. This way you will be able to write and post useful content on an on going basis.

Structure Your Website Well
Besides quality content, the way your construct your website is also important. Both your website navigation menu and internal linking structure need to be designed properly. The site’s navigation menu or links should be easy to use so that your visitors can reach the content they want to read quickly and reliably. If your site have sub-topics, you should provide a list of links to all your sub-topics so that the visitors can easily find the information they want.

A well-structured AdSense website can ensure your visitors enjoy a good experience on the site and therefore they will want to stay longer on your site or bookmark it to come back next time.

Comply with Google Adsense Policies
Google keeps on making changes to their AdSense program policies in order to provide the best value to their advertisers. So, there is a need to re-read their program policies in every 1 or 2 months to make sure your site isn’t against any new rule. You may visit AdSense office blog to get the latest update on AdSense program development and policy change.

If you don’t meet certain rules, your AdSense account may be suspended by Google and if that happens, all your hard work will be wasted.

Optimize Your Website for AdSense Ads
Seriously, if you don’t know how to effectively optimize your website, you wouldn’t earn much AdSense revenue even your site get massive amount of traffic. You will need to find the good locations of your website for placing AdSense ads. Placing your AdSense ads on the right locations will increase your AdSense Ads click-through rate (CTR) and improve your AdSense earning.

Google’s AdSense Help Center has explained a lot about AdSense optimization, ad placement and implementation. So, it is probably the best place for you to start learning how to maximize your AdSense earning.

Drive in Targeted Traffic
Quality content plus well website optimization and plus massive amount of targeted traffic will equal to AdSense success. Thus, you will need to drive as many targeted visitors as possible to your website in order to make the most out of AdSense. Your targeted visitors will read your quality content then part of them will click on your relevant AdSense ads and you will earn AdSense revenue.

Use Podcasting to Boost Your Online Revenue

June 17th, 2008 Posted in Easy Way To Make Money, General Marketing, News :: General Article, Tips | No Comments »

Podcasting is a way to publish your content in audio format on the Internet and allow users to download your audio files and listen to your audio content. Since, podcasting can deliver your content to others in audio format, so it is another tool that can be used for marketing your Internet business and increasing your online revenue.

The most effective way to use podcasting for Internet marketing is you become the podcaster, which is the author or host of the podcast.

You don’t need many tools to broadcast your website, with a computer, microphone, and high-speed Internet connection and a voice editing software, you can begin your own podcast. By creating and uploading your podcast on your website, any user or visitor can download and get access to your audio files found on your website. This is really a useful way to promote your products or services as you are able to transmit your information and offers in audio format. Your targeted prospects and potential customers will get your information by listen to the audio instead of spending time to read your long sale letter.

With podcasting, you can establish a better relationship with your potential customers because you are interacting directly with them using a voice prompt. Selling will become easier which you have built a good relationship with your potential customers.

Below are some of the tips that will help your Internet business start making money online through podcasting:

1. You can reach your target market easily and effectively with podcasting. But, be sure that your audio content in the podcast promotes and endorse the efficiency, benefits and quality of your product or service.

2. The audio of your podcast series shouldn’t just contain the information about your product or service. You should also share your knowledge, helpful information and tips that the user interested to know. Sharing valuable content is not just an excellent way to build up good relationship with your target audience but also is an effective method to attract more target audience.

3. Once your podcast is ready and posted on your site. Submit your podcast feed URL to the popular podcast directory, www.apple.com/itunes/podcasts. This can help you get more audience for your podcast.

4. Request other podcasters to exchange ads and promos. They will listen to your podcast and you will listen to their podcast in exchange.

Low Cost Landing Pages from LPWhiz

June 17th, 2008 Posted in General Marketing, MMO :: WebMaster, News :: General Article, Tips | No Comments »

Picking the right offer is key to a successful in pay per click campaign, but having a great landing page is nearly just as important. With more and more ad networks and search engines not allowing direct linking, you need to create a landing page or mini site. Even networks and advertisers themselves are requiring a middle page in between the search visitor and their offer page. Many affiliates out source their landing page design, and some actually create their own. Unfortunately, not all of us are graphic designers… and that’s where LPWhiz.com comes into play. By offering a membership service LPWhiz.com will provide you with new landing pages each month, along with ad creative, keywords and the networks you should join to promote your campaign.

HOW MUCH IS IT & WHAT DO YOU GET:
For a monthly cost of $29.95, you will have account access to 20 different landing pages each month. In addition to landing pages, LPWhiz also promises a list of master picked keyword lists, tested ad copies, a private member forum, occasional ebooks, scripts and exclusive design services.

INSIDE THE MEMBERS AREA:
Once you are logged in, you will see the current set of niche campaigns for you to download. Below is the current set for June, and any subscribed members, should see a new set of niche downloads available on the 1st and 15th of each month.

EXPLORING THE DOWNLOAD:
Each niche download has their own zip file and is broken down into several easy to read files. Ad Copies, Affiliate Programs, Keywords, Screenshot Image and the “landing page” folder, which is your actual landing page to upload and work with.

AFFILIATE PROGRAMS:
If you aren’t already signed up with a bunch of affiliate networks, or don’t want to search through them all for the best payout or to find a related offer to run with your niche landing page, LPWhiz has done the work for you. The “Affiliate-Programs.xls” file breaks down a few related offers, what networks you can find them on, action needed to obtain a lead, and it’s payout. There are a couple landing page downloads that don’t have any offers listed and instead, the excel file says “Please check separate section at NeverBlueAds and incentaClick for good converting programs.” I would recommend that LPWhiz finds some relating offers for these landing pages to fill in these files, add more networks to their overall campaign lists, and if they want to make a few extra bucks, they could also make the network link names referral urls, this way they would receive commission on any new affiliate signups! :)

KEYWORDS:
The keywords files is a simple excel spreadsheet which listed a couple hundred keywords pertaining to the niche and campaign topic. This may be useful for any newbie, or lazy ppc marketers (that want to run a quick test campaign), as this same type of list can be obtained by using a “search suggestion” tool via MSN AdCenter, Yahoo Search or Google AdWords. As a last reference, you can run through the list to make sure that you haven’t missed any last keywords.

TESTED AD COPY:
In addition to the keywords, you are also provided with “tested” ad copy choices for your campaign. The campaign in red, is recommended as the performer over the others. If you were to actually setup a campaign using these ad copies, be sure to split test and see which works best.

AFFILIATE PROGRAM:
For paid members of LPWhiz, they also have an affiliate program. Members will earn 40% commission on all sales for LIFE. For each paid member, you would receive $12 per month, for every month they stay a member. If you are looking to join LPWhiz for the landing pages, then just refer two other members to the network, your monthly subscription bill would almost be paid for. A benefit of being a subscriber to the LPWhiz service, is that only paid members can take part in their affiliate program, so there won’t be much ad competition.

SITE SUGGESTION:
Inside the members area, there are a few banners available for the LPWhiz affiliate program. The banners are attractive, but the overall site of LPWhiz looks very simple. As a customer, I would like to see this web site with a better and cleaner design. There should also be some type of logo design or “.com” in the domain text graphic on top. Do you have any other suggestions for the site?

Summary:
For those affiliates and ppc marketers out there that aren’t currently designing their own landing pages and would like to test a new source, LPWhiz.com might be useful for you. I think most of the keywords and ad copy are pretty general information added to each niche landing page, but that’s what it is… something extra to sweeten the deal. Most freelance designers are charging anywhere from $30-$60 per landing page design, while through LPWhiz.com, you only pay $29.95 per month, which comes out to $1.50 per landing page. In the end I think it will really come down to how many people are using the site, as you wouldn’t want too many competitors using your same landing pages (Members can request custom landing page designs for $35 each, which won’t be shared by others).

Visit LPWhiz.com Landing Pages

Picking the Right Niche Market

May 15th, 2008 Posted in General Marketing, News :: General Article | 1 Comment »

Everyone is always talking about niche marketing and how you can make good money if you dedicate yourself and target the right niche. So how are you supposed to know what niche market to target, without wasting your time and ad dollars. Here are a few quick questions and ideas to ask yourself when trying to find and target a new niche market.

1.) Make a Short List of Your Passions
It may sound cheesy or cliché, but it’s going to matter. For example, if you really enjoy watching or playing basketball, then creating a site based on basketball or selling basketball sports supplies, you will probably be that much more dedicated toward working on your site and getting it to work. Not only will you have an interest in your new niche area, but if it’s one of your passions, then you should know a lot about the topic and what you are talking about. Write a short list down of 5-10 passions of yours and see what you can come up with.

2.) Is this a Profitable Niche?
Once you have a few ideas and passions written down, take a look at them and see if there is a high demand or big money being spent in these markets. A very simple way to see if there is a lot of money to be made, is to do a simple Google search, then look at the advertisers on the right hand column. If you are seeing a lot of advertisers, there is usually a high demand for the product or service. Another obvious method for calculating is retail pricing. Will it be better for you to target a less competitive niche market (basketball skills training guides) and sell 100 items and make $10 or each, or try and target an over saturated market (sports tickets) and making $50-$100 per sale?

3.) Is there a Demand for this Niche?
Nearly just as important as how much people are willing to spend on your niche product or service, is how many people actually want it. Using the Google Traffic Estimator, you can get an idea on how often people are searching for a specific niche area or product. Not only will you be given estimates on daily search term traffic, but you can also use this tool as another resource to find how much others are paying to market in this niche, by looking at the average cpc cost.

Just using some simple “basketball” related terms, you can see there are multiple niche markets. You have less cost and traffic for targeting toward people that want to “increase vertical leap“, so it would be easier for you to take advantage of a larger portion of this niche market. On the opposite side, you could sell basketball tickets and memorabilia, where the average advertising is paying more money, with more traffic. Map out your passions and niche markets and see which opportunities make the most sense.

4.) Target Towards Yourself
Once again, going back to basing your new niche market on your passion… as a customer, learn to target towards yourself. If you are going to create a web site based on “increasing your vertical leap“, you should have prior / existing relation to the topic. If you were doing a search on Google for the same topic, what type of information would you want to find on the sites you are visiting. Since you are now the marketer and the potential buyer, you should be able to relate to your customers better than most. Create your new site and niche market to cater as much to your users as possible.

5.) Stay in It to Win It
If you are going to target to a niche market and find you are doing well with it, I would recommend focusing on this niche area for the long haul. Depending on what you are targeting it may be extremely difficult, or quite possible for you to become one of the main and prominent sites in this area. If you are going to target towards people looking to increase their basketball jumping ability vs. selling sports tickets, you will probably have a lot more success with the prior. Not only will you have less competition from heavily funded companies in search marketing, but if you provide a quality site and/or product in a small niche area, you can get a ton of exposure and sales from word of mouth. Before selecting your new niche market, ask yourself… “Can I become one of the top 5% marketers/sites in this area?”

These are just a few questions and tips to consider when starting in a new niche area. Niche marketing can be very fun and profitable, or very frustrating and a waste of time and money. Before jumping into a new niche market, make sure that you take the time and effort to map out your business plan.

FREE 2CO Vendor Accounts - This Tuesday Only!

May 5th, 2008 Posted in News :: General Article, Payment Processing | 1 Comment »

I found this in 2checkout blog, this is the opportunity for you guys who want to save setup cost when open the 2checkout vendor account!

This coming Tuesday, May 6, 2Checkout will be deploying a new currency processing solution for Vendor Account Signups.

As an incentive for you to try it out, we will refund the signup fee for anyone who chooses to pay for their signup using a Visa or MasterCard and a currency other than US Dollars!

Please note, if your credit card is not based in the currency you select, your card issuing bank may credit you with a slightly different amount than you were originally charged due to fluctuating exchange rates or bank policy.

This incentive program will be run from 10am-10pm EST on Tuesday, May 6 and all currency signups placed within that timeframe will be refunded within the following 5 business days.

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